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Phase 1 - IDEATION  Arrow_up
Phase 1 - IDEATION Arrow_down

Having worked with our client to define criteria for success as part of our Analysis phase, we begin exploring opportunities in our Ideation phase. From take-out menus to whiteboards, anything flat is fair game for the ensuing flurry of collaborative sketching.

We’ve even been known to employ modeling foam and carving tools when the inspiration hits. At this stage no idea is too blue-sky, no concept too off-beat… these are the ingredients we’ll use to formulate the potent range of solutions we’ll present to the project stakeholders in the next phase, Evaluation.
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